TribeMarks · 29 October 2026 Chinese brands took 14.5% of Europe's car market in September Chinese brands' share of EU+EFTA+UK registrations rose from 4.0% in January 2025 to 14.5% in September 2026; the UK, on a 10% duty only, is at 23.3%.
TRIBEMARKS · 004
CAPITAL · 29 OCT 2026
Chinese brands took 14.5% of Europe's car market in September
0.0% 5.0% 10.0% 15.0% 2025 2026 Chinese-brand share, Europe (EU+EFTA+UK) 14.5% passes Japanese brands
Chinese brands' share of EU+EFTA+UK registrations rose from 4.0% in January 2025 to 14.5% in September 2026; the UK, on a 10% duty only, is at 23.3%. Source: Dataforce via UPI; SMMT via Automotive World · 27 Oct 2026
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Open full-size chart ↗ View chart data Chinese brands took 14.5% of Europe's car market in September. Values shown in %. Period Chinese-brand share, Europe (EU+EFTA+UK) 2025-01 4 2026-01 7.4 2026-03 9.4 2026-08 11.7 2026-09 14.5
Chinese brands' share of EU+EFTA+UK registrations rose from 4.0% in January 2025 to 14.5% in September 2026; the UK, on a 10% duty only, is at 23.3%.
Source
Dataforce via UPI; SMMT via Automotive World · 27 October 2026
Europe series (EU+EFTA+UK, Dataforce definition incl. Polestar, Leapmotor-Stellantis, Chery-Ebro): Jan 2025 4.0%, Jan 2026 7.4%, Mar 2026 9.4%, Aug 2026 11.7%, Sep 2026 14.5%. UK September 23.3% = 81,776 of 350,536 registrations (SMMT via Automotive World, 5 Oct 2026). Intermediate months not published.
